Texture mapping is a technique which can be used in adaptive evolution design. It enables the content creators & editorial teams to add design details dynamically to enhance and reflect the content. Taking it from structural to design led content, all managed within the philosophy of the site.

Think of it as the magazine approach to content presentation the current world of newspaper led restricted structural design.

Examples and details of this in action will be featured in my book, but I will include the fundamentals to this article in the near future.

See it in action